“It is quite wrong to attempt to instill obedience into a dog by punishment and equally senseless to beat him afterwards when, enticed by the scent of some game, he has run away during a walk. The beating will cure him not of running away, which lies farther back in his memory, but probably of the coming back, with which he will assuredly connect the punishment.”
– Konrad Lorenz

AMEN
Makes perfect sense to me.